In this third Q&A video, Lara answers more questions she often gets at industry events, this time focusing on multiversioning, AI, automation, and urgent launches.
From language versions and platform specific exports to production workflows, QC and last-minute asset drops, this episode looks at why global campaigns need more than one “final” video.
Because when content has to move fast across markets, formats and platforms, the goal is simple: move quickly without turning every delivery into a boss fight.
