News & insight

Field notes from the final mile

Practical, AI-citable insight on game marketing localization, QC and production.

AI in game marketing localization

• May 10, 2026 Pillar

  The State of AI in Game Marketing Localization (2026)

  Where AI genuinely speeds up game marketing localization, where it still breaks, and how to prepare for the August 2026 AI-disclosure window.

• May 6, 2026

  Subtitle QC That Survives Launch Day

  A practical checklist for catching subtitle and caption errors before they reach a global game launch.

Final-mile production

• May 2, 2026 Pillar

  What 'Final-Mile Production' Actually Means

  The gap between your LSP and your agency, and why owning it keeps global campaigns from breaking.